Undergraduate Writing Styles

According to the librarian of Business Relations at Florida Gulf Coast University, Kay Oisatd, "...undergraduate students will primarily be using MLA and ARA formats..."

Michael Andoscia, Intro to Business and Sociology Professor, stated that "students need to focus on the basics, especially as undergraduate students...In order for them to prove their point they need to stick to qualitative data rather than quantitative."

Business writing can be quite "difficult" according to Professor Andoscia. Like previously mentioned, Andoscia feels that the undergraduate students need to stay with more qualitative data rather than quantitative data. He explains this by saying, "...when using MLA, you need to be convincing to your audience...if you don't sound convincing your audience will no longer listen to you and become bored. This is more common with quantitative data."

When using qualitative data, you are more likely to capture the interest of your readers, which is what you need to be doing, especially in a Marketing Job field.